Ready to check out the difference a comfortable seat makes? Mustang rolls into the 2016 Progressive International Motorcycle Show (IMS) series with some surprises starting this weekend in Portland, Oregon. One year after Mustang celebrated its 35th anniversary, the IMS tour kicks off its own 35th edition of the largest motorcycle shows in the country. Spanning 10 cities and stretching from October 2015 to the final stop in Phoenix on February 20-21, 2016,
“This Halloween weekend, we will be treating people in Portland to the finest seats in the house,” says Mustang’s business development director, Marilyn Simmons. “No tricks, just the most comfortable motorcycle seats you have ever experienced.” To facilitate even more experiences, a couple of new “seat-horses” (think saw horses for seats) have been incorporated into the display.
“Not only does this give a rider a better feel for the seat, but we have even positioned some foot pegs on the seat horses so that a passenger can feel the difference when riding two-up,” says Simmons. IMS show-goers should look for the brand new Mustang kiosk in the Marketplace section.
Featured at each stop on the IMS Tour, the Marketplace is an interactive retail space for motorcycle parts and accessories. This unique show-within-a-show offers attendees the opportunity to touch, test and/or try the newest top parts, accessories and gear while interacting with factory specialists from leading manufacturers. Mustang’s Rally director John Glynn will be on hand for the weekend to work the display. “We think it is important to have factory trained experts on hand to explain the Mustang difference,” says Glynn. “There is more to a seat than meets the eye!”
The destination may be the ride, but the overall experience is even better when the pilot and the passenger are comfortable! Discover the Mustang difference and enhance your riding comfort at the IMS tour stops this season. See the full schedule of International Motorcycle Shows at: