Mustang Seats continues to fight for a cause that hits close to home for members of the company’s extended family — breast cancer. The new “Fight Like A Girl” limited edition pink seats commemorating National Breast Cancer Awareness Month is a continuation of last year’s successful “Comfort For A Cause” campaign that saw a portion of the proceeds for every pink seat sold go directly to support the Breast Cancer Research Foundation’s efforts to find a cure.

Mustang is continuing to help bikers “think pink.” Mustang marketing director Marilyn Simmons explains, “Last year, Mustang introduced our Breast Cancer Awareness custom seat program, which offered pink thread and pink vinyl seat inserts or pink vinyl ribbon appliqués on seats or accessories.” Mustang is upping the game this year. “For October 2014, Mustang is now proud to introduce your choice of custom pink stitched embroidery for Breast Cancer Awareness month.”

Mustang will add custom pink embroidered ribbons, phrases, tributes, memorials or initials on the seat of your choice for the duration of their new “Fight Like A Girl!” campaign. Please note that the location may vary from the seat shown; not all seats or accessories can be customized. (A full custom embroidery program offering a variety of colors and images will be available soon from Mustang after the pink pilot program wraps up.)

Like last year, Mustang will donate a portion of the proceeds to the Breast Cancer Research Foundation for each “Fight Like A Girl” or other pink custom embroidered seat purchased from now through 12/31/14. For more details or to order, please contact Mustang Customer Service at 413-668-1190 or 800-243-1392 or visit mustangseats.com/Mustang/Comfort-for-a-Cause